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  • Wednesday, November 7, 2007

    Oprah takes the tube

    It's not that Oprah Winfrey is getting bigger—it's the screen that's getting smaller.

    The multimedia maven has added another medium to her résumé, this time her very own YouTube channel.
    Winfrey's new domain on the incredibly popular video-sharing site will feature previews and behind-the-scenes footage from her Chicago-based show (courtesy of the Oprah Cam), as well as her interviews with "YouTube celebrities" and, true to form, user-generated content.

    (Comments will be posted "at the discretion of the channel manager," however.)

    While Winfrey's empire currently includes her syndicated talk show, now in its 22nd season; O magazine; and a dizzying array of production projects, this is her first Internet-only, next-generation-friendly addition to the zeitgeist.

    The channel doesn't have an official name yet, but it's likely that a capital "O" will be involved.

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